The Premium represents the top of the Phillipson bamboo rod line. The catalogs describe it as: “Perfect action, perfect balance, extreme sensitivity and tremendous power for every ounce of weight.”
This post-WWII Rocky Mountain classic was Phillipson’s best rod and sold for $75.00 in the late 40‘s early 50‘s. This particular 7 1/2′, 3 3/4oz Phillipson Premium is rather interesting. This rod is noticeably thinner and lighter than many other 7.5’ Premiums we’ve seen. It weighs only 4.0oz and has a size 13 ferrule instead of the more common size 15 ferrule. The swell in the butt section is noticeably-less than later rods. It casts beautifully with a DT4wt line instead of a DT5wt.
This 2/1 Premium is in Excellent condition. Both sections are full length. Hard drawn 18% nickel silver ferrules. The varnish is a deep amber and appears original with a few minor blemishes. The black anodized aluminum reel seat has some slight wear on the base and is slightly faded, but is in good condition overall. The Phillipson “patent pending” elliptical grip is very clean and bright with no ridging. Wrapped with pure black silk thread tipped with gold and black. Non-original cloth bag and non-original tube.
The 1952 Catalog (pictured below) shows the Phillipson Premium 7 1/2′ – 3 3/4oz as one of eight models offered that year. Also available in 7′, 8′, 8.5′, 8.5′ DFS, 9′, 9′-6oz and 9.5′ lengths.
PHILLIPSON ADVERTISING IN THE EARLY 1950’S
Phillipson Rod and Tackle Co. ads in the early 1950’s followed a similar format the previous era, however there was one major change… The reel seats on the illustrated rods show the change from plastic to the “new all-metal ‘no-rock’ locking type reel seat”. This is also evidenced in the 1950 Catalog where 3 grades (Premium, Paramount and Powr Pakt) are listed with new aluminum reel seats.
This phase also represents a significant transition in rod design for Phillipson. With the weight savings derived from the reel seat swap, Bill Phillipson was able to add more power to the rods for the same overall weight. The earlier rods with plastic reel seats possess thinner tapers, whereas rods with the aluminum reel seats have enhanced swells in the butt section for added power.
Early 1950’s ads list the Phillipson address as High Street, Denver, Colorado.