The Premium represents the top of the Phillipson bamboo rod line. The catalogs describe it as: “Perfect action, perfect balance, extreme sensitivity and tremendous power for every ounce of weight.”
This particular 7′, 3oz Phillipson Premium is in Excellent condition. All sections are straight and full length—although one tip is about ⅛” shorter than the other. Ferrule fit is good. The black anodized aluminum no rock reel seat is in great condition with only minor scuffing on the end cap. Phillipson patented elliptical cork grip is in excellent condition except for a small nick near the top. Hard drawn 18% nickel silver ferrules. Original varnish has been polished out beautifully. Wrapped with pure black silk thread tipped with gold and black. Wraps on one tip appear a little “brighter” than the other. Includes non-original cloth bag and square Phillipson tube with 70% label (non-original leather cap).
When compared against other 7’ Premium’s, the butt section taper is clearly more stout indicating that a change was made along the way to increase power. This is a later era rod and casts a DT4 gracefully, but will also easily handle a DT5 with power.
The 1952 Catalog (pictured below) shows the Phillipson Premium 7′ – 3oz as one of eight models offered that year. Also available in 7.5′, 8′, 8.5′, 8.5′ DFS, 9′, 9′-6oz and 9.5′ lengths.
PHILLIPSON ADVERTISING IN THE EARLY 1950’S
Phillipson Rod and Tackle Co. ads in the early 1950’s followed a similar format the previous era, however there was one major change… The reel seats on the illustrated rods show the change from plastic to the “new all-metal ‘no-rock’ locking type reel seat”. This is also evidenced in the 1950 Catalog where 3 grades (Premium, Paramount and Powr Pakt) are listed with new aluminum reel seats.
This phase also represents a significant transition in rod design for Phillipson. With the weight savings derived from the reel seat swap, Bill Phillipson was able to add more power to the rods for the same overall weight. The earlier rods with plastic reel seats possess thinner tapers, whereas rods with the aluminum reel seats have enhanced swells in the butt section for added power.
Early 1950’s ads list the Phillipson address as High Street, Denver, Colorado.